2026年1月18日至20日，江铃与沙特合作伙伴Aljabr集团，受邀参展利雅得沙特电信公司（STC）年度展览会。全新宝典与大道全能者两大主力车型重磅登场，提供近距离体验及专业试驾服务。
From January 18 to 20, 2026, JMCG and its Saudi Arabian partner Aljabr Group, joined the annual exhibition held by Saudi Telecom Company (STC) in Riyadh. Two key models, the All New Vigus Plus and the Grand Avenue, offered professional test-drive services.
STC是中东地区领先的数字服务企业，年度展览会为品牌与企业用户搭建了高效的沟通平台。江铃参展是提升江铃品牌在当地企业用户中认知度的重要举措。
STC is a leading digital service enterprise in the Middle East, and provides an efficient platform for JMCG brand to engage directly with corporate audiences through its annual exhibition. The participation in the exhibition is an important step in strengthening JMCG’s brand awareness among business users in the Kingdom.
两款主力车型，适配本地多元需求
Two Key Models Tailored to Diverse Local Needs
全新宝典以高性价比为核心优势，聚焦“家商兼用”场景需求。凭借全新一代蓝焰动力总成与强化底盘结构，既能满足沙特用户日常通勤的舒适需求，又能从容应对基础装载任务，兼顾实用性与经济性。
Labeled with high cost performance, the All New Vigus Plus focuses on “fitting for both commercial and passenger usages”. Supported by the new-generation Wild Diesel engine and a reinforced chassis structure, it aims to meet daily driving needs while confidently handling basic loading capacity, balancing practicality with cost efficiency.
大道全能者则主打全场景多功能属性，搭载2.3T澎湃双“芯”动力与博格华纳分时四驱系统，配合越级驾乘空间，可轻松适配复杂工况与高端实用需求，彰显硬核实力。
The Grand Avenue highlights its all-scenario multi-purpose capability. Equipped with a 2.3T engine and a BorgWarner part-time 4WD system, combined with class-leading cabin space, it is designed to handle more operating conditions, demonstrating hard-core strength.
深化本地协同，筑牢客户积累基础
Deepening Local Synergy and Building a Solid Customer Pipeline
此次参展是江铃与Aljabr集团深化本地合作、拓展企业端服务的重要行动。通过参展，江铃不仅收获了宝贵的一线市场反馈，更积累了一批潜在客户线索，为后续开展企业端活动奠定了坚实基础。
This participation represents a key action in deepening cooperation between JMCG and Aljabr Group and expanding enterprise customer resource. Through the event, the staff not only collected valuable market feedback, but also accumulated leads of potential clients, laying a solid foundation for future targeted corporate activities.
深耕沙特市场，稳步提升区域影响力
Strengthening Presence in Saudi Arabia and Expanding Regional Influence
沙特是江铃中东市场战略布局的核心区域。此次参与STC年度展览，进一步扩大了江铃品牌在沙特的影响力，强化了品牌在皮卡细分市场的口碑。江铃将持续深化与本地合作伙伴的协同，以更贴合本地市场的解决方案，稳步提升江铃品牌在中东地区的市场渗透率与品牌美誉度。
Saudi Arabia is a core market for JMCG’s Middle East strategy. By participating in the STC Annual Exhibition, JMCG further increased brand influence among enterprise clients in Saudi Arabia, and reinforced its reputation in the pickup segment. JMCG will continue to strengthen collaboration with local partners, delivering more localized solutions to improve JMCG’s market penetration and brand reputation across the Middle East region.
