尼科西亚锚定“工业旅游”新风口，欲将其打造为全岛文旅新亮点
工厂、乳制品厂、酒庄甚至是采石场，未来都将有望被纳入塞浦路斯的旅游版图。目前，尼科西亚旅游局正积极探索在岛内大力发展“工业旅游”的全新规划。
该倡议旨在围绕处于在产状态的生产设施，为游客打造沉浸式的互动体验，让人们在亲眼见证本土特色产品制作全过程的同时，深度领略塞浦路斯代代相传的工业文化遗产。
尼科西亚旅游局官员索蒂里斯·克里斯托福鲁（Sotiris Christoforou）在接受塞浦路斯通讯社（CNA）采访时表示，工业旅游在数个欧洲国家已经发展得相当成熟，在这些地方，仍在运转的工业基地和具有历史意义的生产车间本身就已蜕变为极具号召力的旅游景点。
“迈出这一步，去打造与国家历史深度交融的‘原汁原味’的旅游体验，对我们而言至关重要，”克里斯托福鲁说。他补充指出，这类工业游还兼具极高的教育价值，能够让年轻一代近距离接触不同的职业选择和产业形态。
尽管塞浦路斯并不以重工业见长，但克里斯托福鲁强调，我国在几个特定领域拥有极为强大的文旅转化潜力和吸引力，尤其是食品制造业。
目前正在孵化和探讨的创意方案包括：组织游客前往哈罗米干酪（Halloumi）制作工坊、各类食品加工厂、知名酒庄和乳制品生产基地进行导览游，以及探访本土标志性的冰淇淋制造企业。
他特别指出，塞浦路斯拥有三大巨头级冰淇淋制造商——Papafilippou、Heracles 和 Regis，其品牌历史均可追溯至 20 世纪 50 年代。
其他极具开发潜力的点位还包括矿山、采石场，以及联合国教科文组织（UNESCO）旗下的特罗多斯世界地质公园（Troodos Global Geopark）——该公园凭借其举世瞩目的独特地质价值，于 2015 年正式荣获全球地质公园这一世界级桂冠。
不过，克里斯托福鲁也坦言，在这些工业设施正式开门迎客之前，还有诸多关键痛点亟待解决，例如卫生与安全标准的对接、游客人流管理，以及专业工业导游的考核与认证等。
他表示，整体规划的目标是开发出组织有序的专属游览线路，在确保不干扰工厂日常生产且不向安全隐患妥协的前提下，让游客获得最佳的工业参观体验。
目前，该倡议仍处于前期规划阶段，并已作为为期四年的欧洲“IndusTour”项目的重要组成部分。该项目由欧洲区域间合作计划（Interreg Europe）提供资金支持，并由欧盟共同出资推动。
作为该项目的核心落地活动之一，尼科西亚近期成功主办了“工业旅游大会：提升游客体验与促进本土企业发展”，汇聚了来自塞浦路斯、法国、捷克、波兰、塞尔维亚和丹麦的众多文旅专家、学术研究人员及公共机构代表。
克里斯托福鲁透露，项目现阶段的重心主要是吸纳和研究其他国家的成功政策和经典案例，从而梳理出一条最契合塞浦路斯国情的本土化转型之路。
他最后补充道，向公众敞开生产车间的大门，不仅能帮助本土企业大幅提升品牌知名度，还将全面拉近企业与海内外消费者之间的距离，筑牢信任纽带。
原文:
Nicosia eyes industrial tourism as new visitor attraction
Factories, dairies, wineries and even quarries could become part of Cyprus’ tourism offering under plans being explored by the Nicosia Tourism Board to develop industrial tourism on the island.
The initiative aims to create visitor experiences centred on working production facilities, allowing tourists to learn how local products are made while gaining insight into Cyprus’ industrial heritage.
Speaking to the Cyprus News Agency, Nicosia Tourism Board officer Sotiris Christoforou said industrial tourism is already well established in several European countries, where active industrial sites and historical production facilities have become attractions in their own right.
“It is important that we begin building authentic experiences linked to the history of the country,” he said, adding that such visits can also have educational value by exposing young people to different professions and industries.
Although Cyprus does not have heavy industry, Christoforou said the country has several sectors with strong tourism potential and appeal, particularly food production.
Among the ideas being considered are guided visits to halloumi production facilities, food manufacturers, wineries and dairy plants, as well as businesses involved in ice cream production.
He noted that Cyprus has three major ice cream manufacturers – Papafilippou, Heracles and Regis – whose history dates back to the 1950s.
Other sites with potential include mines, quarries and the Troodos Unesco Global Geopark, whose geological significance earned it global geopark status in 2015.
Before industrial facilities can be opened to visitors, however, issues such as health and safety, visitor management and the certification of specialised guides will need to be addressed.
The aim, Christoforou said, is to develop organised visitor routes that allow people to experience industrial sites without disrupting normal production or compromising safety.
The initiative remains at the planning stage and forms part of the four-year European IndusTour project, funded through the inter-regional cooperation programme Interreg Europe and co-funded by the European Union.
As part of the project, Nicosia recently hosted the Industrial Tourism Conference: Enhancing Visitor Experiences and Promoting Local Businesses, bringing together tourism professionals, researchers and public bodies from Cyprus, France, the Czech Republic, Poland, Serbia and Denmark.
Christoforou said the current phase of the project focuses on studying successful policies and examples from other countries to identify approaches that could be adapted for Cyprus.
He added that opening production facilities to visitors could also help local businesses raise their profile and strengthen links with consumers both at home and abroad.
