一、展会前邀约客户（邮件模板）
模板1：正式专业版（老客户/大客户）
Dear Sir/Madam,
Hope you’re doing well.
We will attend 【展会名】 in 【城市+日期】, Booth No.: 【展位号】.
We’d like to invite you to visit our booth to discuss new products, better prices and future cooperation.
If you plan to come, please let me know your schedule in advance. I will prepare catalogs, samples and exclusive offers for you.
Looking forward to meeting you face to face.
Best regards,
模板2：简洁高效版（群发/新客户）
Hi,
We’re exhibiting at 【展会名】 from 【日期】, booth 【展位号】.
Welcome to our booth to check our latest products and get special show discounts.
Please feel free to contact me if you need any help.
Thanks & best regards
二、WhatsApp/微信 邀约话术（短平快）
1）通用邀约
Hi, we will attend 【展会名】 in 【城市】 from 【日期】, booth 【展位号】.
Would be great to meet you there and show you our new items.
2）带利益点（更容易回复）
Hi, we have new designs/special offers for the fair.
Welcome to our booth 【展位号】, I can show you in person.
3）老客户更亲切
Long time no talk! We’ll be at 【展会名】, booth 【展位号】.
Hope to see you and catch up.
三、怎么自然加微信 / WhatsApp（不尴尬）
1）加WhatsApp（最常用）
展会前加：
Before the fair, could I add your WhatsApp? It will be easier to send you our booth location and new products.
展会现场加：
Let’s add WhatsApp so I can send you photos/prices later.
2）加微信（针对华人/东南亚客户）
Do you use WeChat? I can add you, so we can keep in touch after the show.
3）客户犹豫时的“台阶话术”
Just for better communication about orders and new products, no spam.
四、最容易通过的加好友短句（直接复制）
- Let me add your WhatsApp for easy follow-up.
- Can I add your WeChat? I’ll send you our catalog.
- Let’s connect on WhatsApp, I’ll update our new items.
- It’s more convenient to chat on WhatsApp later.
五、小技巧（提高回复率）
☞ 不要一上来就硬加，先提展会/产品，再加联系方式
☞ 加好友时备注：【公司名】+【展会】+你的名字
☞ 邀约时给一个小理由：新品、优惠、样品、现场报价
☞ 同一客户邮件+WhatsApp各发一次，不要狂轰滥炸
希望今天的内容对你有帮助，愿大家询盘爆单、业绩长虹，天天开单！
