2026年1月16日，义乌市博裕会展服务有限公司高朋满座、佳讯频传。银川市商务供销党工委副书记、市贸促会会长余晓平，银川市商务局外经贸科科长李海宁，宁夏外贸综合服务平台总经理金学成，宁夏亿优传媒有限公司总经理屈子信一行莅临考察指导，政企双方围绕宁夏特色产业数智化出海路径深入交流，共同见证博裕会展与宁夏亿优传媒“星渡出海”宁夏特色产业集群出海项目战略合作签约仪式圆满落地。
On January 16, 2026,Amy Fair was graced with a distinguished gathering and witnessed exciting news. A delegation led by Yu Xiaoping, Deputy Secretary of the Party Working Committee of Commerce and Supply and Marketing of Yinchuan City and President of Yinchuan Council for the Promotion of International Trade, Li Haining, Chief of the Foreign Trade and Economic Cooperation Section of Yinchuan Municipal Bureau of Commerce, Jin Xuecheng, General Manager of Ningxia Foreign Trade Comprehensive Service Platform, and Qu Zixin, General Manager of Ningxia Yiyou Media Co., Ltd., paid a visit for inspection and guidance. The government and enterprise sides conducted in-depth exchanges on the digital and intelligent overseas development path of Ningxia's characteristic industries, and jointly witnessed the successful conclusion of the strategic cooperation signing ceremony between Amy Fair and Ningxia Yiyou Media Co., Ltd., on the "Xingdu Chuhai" (Star Cross Overseas) Ningxia Characteristic Industry Cluster Overseas Project.
此次合作是响应“一带一路”倡议、深化内陆开放型经济的务实举措，更是跨区域资源整合、政企协同赋能特色产业升级的生动实践。宁夏坐拥“六特”产业禀赋，发展根基深厚；博裕会展深耕会展行业近二十载，拥有覆盖全球的商贸网络与全流程出海服务实力。双方基于地域互补、理念契合的坚实基础，达成深度合作共识。
根据协议，博裕会展将充分发挥海外展会策划组织、国际商贸精准对接、全球采购商资源拓展等方面的核心优势，为项目注入全球化资源与专业化服务支撑；宁夏亿优传媒则依托本土产业资源深度整合优势、区域市场成熟运营经验及 “星渡出海”项目成熟品牌势能，搭建本土产业与全球市场的高效链接桥梁。双方以“星渡出海”项目为核心，探索数智化出海新模式，助力宁夏特色产品突破地理局限，推动“本土好货”高效链接全球市场，全面提升核心竞争力。
银川市商务供销党工委副书记、市贸促会会长余晓平对此次合作给予高度肯定。他表示，项目精准契合宁夏特色产业转型升级与出海发展需求。未来，银川市跨境电子商务协会、宁夏外贸综合服务平台将给予全力支持，政企协同构建全方位、多层次的高质量产业出海服务体系，为当地开放型经济高质量发展注入强劲动能。
志合者不以山海为远，道同者方能行稳致远。此次签约，标志着博裕会展与宁夏亿优传媒的战略合作迈入实质性推进阶段，更开启了跨区域政企协同赋能特色产业全球化发展的新篇章。展望未来，双方将以此为契机，携手推动“星渡出海”项目打造为宁夏特色产业走向世界的优质平台，共同书写赋能内陆开放型经济提质增效的精彩答卷。
This collaboration is a pragmatic initiative to respond to the Belt and Road Initiative, deepen the development of an inland open economy, and a vivid practice of cross-regional resource integration and government-enterprise collaboration to empower the upgrading of characteristic industries. Ningxia boasts solid foundations for development with its endowment in the "Six Characteristic Industries"; Amy Fair has over two decades of experience in the exhibition industry, possessing a global business network and comprehensive overseas service capabilities. Based on the solid foundation of geographical complementarity and aligned philosophies, the two parties have reached a consensus on in-depth cooperation.
In accordance with the agreement, Amy Fair will give full play to its core strengths in overseas exhibition planning and organization, precise international trade matchmaking, and global buyer resource expansion, injecting global resources and professional service support into the project. Meanwhile, Ningxia Yiyou Media Co., Ltd., will leverage its advantages in in-depth integration of local industrial resources, mature operational experience in the regional market, and the established brand influence of the "Xingdu Overseas Program" to build an efficient bridge connecting local industries with the global market. With the "Xingdu Overseas Program" as the core, the two parties will explore a new digital and intelligent overseas development model, helping Ningxia's characteristic products break geographical constraints, facilitating the efficient connection of "local high-quality goods" to the global market, and comprehensively enhancing core competitiveness.
Yu Xiaoping, Deputy Secretary of the Party Working Committee of Yinchuan Municipal Commerce and Supply and Marketing Cooperative and President of Yinchuan Council for the Promotion of International Trade, highly commended this collaboration. He stated that the project precisely meets the needs of transformation, upgrading and overseas development of Ningxia's characteristic industries. Going forward, the Yinchuan Cross-Border E-Commerce Association and Ningxia Foreign Trade Comprehensive Service Platform will provide full support, and the government and enterprises will collaborate to build a comprehensive, multi-level high-quality industrial overseas service system, injecting strong impetus into the high-quality development of the local open economy.
Those who share the same aspiration shall not be deterred by distance; those who follow the same path shall forge ahead steadily for a long-term future. This signing marks the entry of the strategic cooperation between Amy Fair and Ningxia Yiyou Media into a substantive advancement stage, and opens a new chapter for cross-regional government-enterprise collaboration to empower the global development of characteristic industries. Looking ahead, the two parties will take this opportunity to jointly promote the "Xingdu Overseas Program" as a high-quality platform for Ningxia's characteristic industries to enter the world, and co-write a brilliant chapter for empowering the quality and efficiency improvement of the inland open economy.
